Campaign Analyst

2024-08-31
UK
TIKTAL OU
We are seeking a talented and driven professional to join our team on a short-term contract to develop and implement a benchmark and creative tagging tool. This tool will leverage data-driven insights to forecast the potential success of influencer campaigns by identifying the best-performing creators and content strategies. The role is critical to optimizing our campaign strategies and enhancing our ability to predict outcomes. Project Workflows:1. Gather and organize all available materials, data, and information into dashboards.2.You will need to create the dashboard from scratch. See the follow details for reference. 3.Analyze the data, and provide strategic recommendations, feedback, or solutions. Key Responsibilities:Gather, clean, and organize large data sets from various sources to ensure accuracy and reliability. Analyze data to identify trends, patterns, and correlations, providing insights into business performance, customer behavior, and market trends. Develop and maintain dashboards, reports, and data visualizations to effectively communicate findings to stakeholders. Provide actionable insights based on data analysis to guide decision-making, improve processes, and optimize business strategies. Ensure the integrity and accuracy of data by performing quality checks and validation processes. Work closely with cross-functional teams, including delivery and operations, to align data insights with business goals. Use statistical techniques to create predictive models and forecasts, helping anticipate trends and outcomes. Utilize data analysis tools such as SQL, Python, Looker Studio, Excel, and business intelligence platforms (e.g., Tableau, Power BI) to analyze and present data. Requirements Minimum 5 years of data analysis, media analysis, strategy development, or campaign analysis experience, ideally within the influencer marketing or digital marketing space. Strong proficiency with data analysis tools and technologies, including SQL, Python, Looker Studio, Excel, and BI platforms like Tableau or Power BI. Excellent analytical skills with the ability to interpret complex data sets and translate them into actionable insights. Strong understanding of influencer or digital marketing metrics and performance indicators. Ability to work independently and manage multiple tasks within tight deadlines. Strong communication skills to effectively convey data-driven insights to non-technical stakeholders. Experience with predictive modeling and forecasting techniques is a plus. Collaborative mindset with the ability to work effectively within cross-functional teams. Benefits Fully remote and full-time✨ Friendly work environment✈️ In-Person company retreats / virtual gatherings Growth opportunities at a fast-growing startup 9AM - 7PM EST Independent contractor relationship✨ Monthly fixed compensation + commission (bonus) Please submit CV in English! About the companyTikTal is a dedicated TikTok influencer marketing and talent agency. We support brands launching creative activations leveraging the power of video. We are on a mission to deliver memorable stories in a native format and looking for people to join us on the mission