Founding Marketer

Type: Remote, Full-TimeAbout UsWing is seeking elite talent to join M32 AI (a subsidiary of Wing, backed by top-tier Silicon Valley VCs), dedicated to building agentic AI for traditional service businesses.Think of it like a startup within a corporate: fast moving and agile, with the stability of a corporate, and zero bureaucracy.If you’re driven by challenge and eager to make a significant impact in a high-caliber role, this is the opportunity you’ve been waiting for.OverviewThis is a hands-on, high-impact role. You’ll own paid ads, landing pages, SEO, content, and lifecycle marketing - and work closely with the founders to scale what works. From writing ad copy to designing growth loops, you’ll be expected to execute with speed, creativity, and a strong grasp of data.We're hiring a Full Stack Marketer to take the lead across acquisition, funnel optimization, and growth experiments.Ideal candidates don’t just excel in performance marketing, creative strategy, and data-driven decision-making, but also move fast, think like owners, and care about results. If that sounds like you, we’d love to talk.You Will Own1. Performance & Growth MarketingLaunch and scale high-performing campaigns across Google, Meta, YouTube, LinkedIn, TikTok, Reddit, and programmatic platformsOwn paid acquisition end-to-end, from keyword research and bid strategy to creative testing and conversion optimizationImplement and maintain attribution models, UTM governance, and multi-touch tracking to ensure accurate CAC and ROAS measurementRapidly test and iterate growth experiments across paid, SEO, and organic channels to unlock new scalable acquisition levers2.Landing Pages & Conversion Rate Optimization (CRO)Design and optimize full-funnel user journeys, from ad click to activation, upsell, and retentionMonitor SEO performance using tools like Google Search Console, SEMrush, or Ahrefs; iterate on content and structure for optimized search visibilityBuild high-converting landing pages (Framer preferred), and run A/B & multivariate tests to improve conversion ratesAnalyze behavioral data (via GA4, PostHog) to identify friction points, and boost conversion3. Creatives & CopywritingDefine innovative content and GTM strategies. Collaborate across product, content, and sales to ensure marketing alignment and positioning consistencyWrite high-converting, SEO-optimized copy for ads, landing pages, and long-form content (e.g. blogs, case studies, guides)Own organic content engine: keyword research, topic clustering, publishing, and backlink outreachWork with designers to produce high-performing ad creatives across static, video, and motion using tools like Figma, Canva, and CapCut4. Lifecycle, Email & CRM AutomationBuild and manage lifecycle flows across onboarding, retention, upsell, winback, and referralsOwn email infrastructure setup and health: segmentation, deliverability (SPF, DKIM, DMARC), and cold-to-warm sequences that nurture leads via education and valueDesign personalized drip campaigns based on behavior, usage, and funnel stageConnect CRM with product and ad platforms to trigger real-time retargeting and lead nurturing campaignsStrategic InitiativesDesign and run scrappy, low-cost acquisition experiments to unlock new channels and reduce CAC, validating and scaling what worksOwn co-marketing partnerships, affiliate/influencer campaigns, community-led growth loops, and thought leadership effortsSupport hiring, documentation, and team processes as we growWhat Great Looks LikeYou’ve taken a B2B SaaS from $0 to $1–5M ARRYou can show case studies with measurable impact across CPC, CVR, CAC, pipeline, MRRYou move from idea to launch in days, not weeksPreferred Skills & Experience3+ years in digital marketing with a strong focus on B2B performance marketingDeep understanding of marketing fundamentals, analytics, and experimentationDemonstrated ability to leverage AI tools to speed up executionProven track record managing meaningful ad budgets across Google, Meta, and LinkedInExperience optimizing funnels and landing pages using CRO best practicesExperience with email marketing platforms, influencer or affiliate campaignsProven track record in SEO strategy, content production, and performance measurementHands-on with tools like GA4, Framer, PostHog, and campaign managers (Google, Meta, LinkedIn)Excellent copywriting and design instincts, with the ability to create or direct the development of high-quality marketing assetsExperience with marketing automation platforms such as Zapier, n8n, Make, or similar toolsWhat You GetCompetitive salaryPerformance‑based bonusesSoftware for Upskilling & ProductivityRemote-first cultureWork from anywherePaid Time OffHealth InsuranceHigh autonomy, low bureaucracyFast-track to leadership for high performersUS HQ OpportunitiesDirect access to founding teamHigh visibility, autonomy and ownershipHiring ProcessIntro call with recruiterPractical challenge to assess your work quality and work ethicFinal call with foundersOffer\n\nPlease mention the word **ENCOURAGEMENT** and tag RMTE2LjIwMy4yNDAuMzc= when applying to show you read the job post completely (#RMTE2LjIwMy4yNDAuMzc=). 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