Google Analytics Specialist

We seek a highly skilled and experienced Google Analytics Expert to join our team. The ideal candidate will have at least 5 years of hands-on experience managing and analyzing data using Google Analytics. This role requires a deep understanding of web analytics, the ability to interpret data to drive business insights, and the capability to work independently while collaborating with cross-functional teams.Essential Job Functions: Aggregate traffic and revenue data accurately in GA4 from the following sources: Google Ads, Microsoft Ads, Meta, Checkmate Marketing, and additional online paid/organic sources. Fix any data discrepancies due to Google Tag Manager configuration. Audit Google Tag Manager’s triggers and tags for accuracy. Work with the team to QA tags and data streams for accuracy. Lead and assist in building visualizations and dashboards. Run SQL queries to support data analysis and reporting needs. Work closely with Engineering and Product teams to align on tracking KPIs. Provide guidance and support on tagging and tracking implementations. Recommend and implement changes to improve website performance and user experience based on data insights. Conduct A/B testing and other optimization experiments. Provide ongoing support for troubleshooting and resolving issues related to analytics. Stay updated with the latest trends and updates in Google Analytics and web analytics. Requirements Bachelor’s degree in Computer Science, Information Systems, or a related field. Minimum of 5 years of experience in Google Analytics. Some experience with Google Analytics tools, particularly Tag Manager, is preferred. Strong understanding of web technologies (HTML, JavaScript, etc.). Experience with data visualization tools (e.g., Google Data Studio). Strong analytical and problem-solving skills to effectively interpret data and drive strategic improvements. Excellent communication ability to collaborate with cross-functional teams and articulate complex concepts to non-technical audiences. A motivated and proactive learner, eager to stay updated on the latest digital trends and technologies and apply that knowledge to our analytics capabilities. About the companyCheckmate empowers enterprise restaurant brands with powerful ordering solutions and hands-on support. Our scalable technology enables restaurants to drive sales across channels, including custom websites, apps, kiosks, catering, third-party marketplaces, voice AI, and more. With seamless integrations, smarter analytics, and 24/7 service, Checkmate helps brands conquer their digital goals. Restaurants can launch unique ordering experiences, centrally manage menus, recapture revenue, leverage customer data, and continually adapt with new integrations.We believe a thoughtful blend of technology and hands-on support leads to better restaurant outcomes. Our vision is to provide this combination of software and service to every brand so they can scale their digital business with less effort. Looking ahead, our team is not only focused on solving today's problems but on anticipating and addressing tomorrow's challenges. Through our partnership with restaurants, we aim to help expand their digital footprint and build stronger connections with their customers.