Senior Brand Marketing

2024-09-03
Indonesia
Mekari
Mekari is Indonesia's no. 1 Software-as-a-Service (SaaS) company. With our ecosystem of software solutions—including Mekari Jurnal, Mekari Talenta, Mekari Qontak, and Mekari Flex, we aim to facilitate entrepreneurs and leaders as they accelerate the digital transformation of their businesses.In our 10+ years of journey we have reached over 1 Million platform users, and we're not planning to stop any time soon. We need more people like you: builders and owners with calculated ambition who are eager to grow and create their #BiggestImpact.
Responsibilities:


Develop and manage the brand strategy as well as corresponding brand elements in order to maximize the brand’s equity


Developing brand guidelines to align positioning with brand narratives and its translation across brand communication channels


Complete ownership of the brand communication budget and campaigns: strategic campaign planning, media planning, media buying, and creative development


Strategizing and overseeing social media management process to ensure social metrics are well on track


Manage partnership with other brands or KOL to amplify the awareness campaigns


Plan and manage tactical branding programs that are cost-effective


Continuously measure and report brand metrics


Qualifications:


Strong track record in brand management experience (preferably from tech background)


Demonstrated hands-on experience in managing successful advertising campaigns in digital channels


Demonstrated experience in driving the social media metrics


Out-of-the-box thinker who could come up with cost-effective tactical branding initiatives without overly reliant on large-scale paid advertising


Highly creative storyteller who can design the narratives and strongly influence the creative development process


What You Will Get:

Competitive salary + daily allowance
Private health insurance (outpatient, inpatient, maternity, dental)
Allowance for sports activities and glasses/contact lenses
Strategic office location, accessible by MRT
Flexible working hours and remote work culture
Notebook Ownership Program
Friendly and dynamic work environment
Opportunity to take part in growing Indonesia's no. 1 SaaS company



Our team will review your application and will be in touch if your application is shortlisted to the next stage. If you do not hear from us in 30 days, we will keep your resume on file in case a relevant opportunity opens up.
Don't forget to check our Recruitment FAQ at bit.ly/RecruitmentFAQ-Mekari [ENG] or bit.ly/RekrutmenMekari-FAQ [INA] to find the answers to commonly-asked questions regarding our recruitment process.
We wish you the best. Hope to see you around soon!